Google has just announced a $1.65 billion stock deal to purchased internet-video giant YouTube. This move is an effort to increase Google's market share of user-generated, online videos; YouTube has about 46% share of that market. I don't things will change too much, though. Google has said YouTube will keep its branding, employees, & founders; Google has also said that it will still operate its video site, Google Video. Google basically just wants a new place to sell ads, and I think this is a good move considering YouTube's immense audience. Some experts, though, are questioning the giant price tag on the deal and wonder if the venture will turn out to be profitable. Only time will tell. (story
here)
tagged business, technology
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